Greg Berndtson

Greg Berndtson, former Design Director Plus, began working on the G.I. Joe brand by doing the accessory details for the figures during its earliest days of development. He later went on to work on such things such as the Jump Jet Pack, Wolverine, Tomahawk, Cobra Maggot, Amphibious Personnel Carrier (APC) carry case, and many other Joe vehicles. Greg is largely known for his involvement in developing the U.S.S. Flagg Aircraft carrier and helping convince upper management to approve this massive playset! In mid-1985, he became Design Director for the G.I. Joe brand and was in this position until August, 1994.  

What were some of your favorite moments working on G.I. Joe?

What is your greatest accomplishment with the G.I. Joe line?

Who is your favorite figure? Why?

“When the Far East sent a teletype message that the sculpture pattern had a problem, her left breast was misshapen. I sculpted a strap across her breast that was skin tight, so it made an indent across the surface. It was realistic. They hadn't seen something realistic in the sculpting.”


“I started as a sculptor in June of 1981, half-way through the sculpting of the first-year figures.  When I started, I began adding more realism and detail to the sculpts.  If you look at the original line, you can see the process I worked on, the details are sculpted ‘intro’ the figures, not sculpted onto it. Kirk Bozigian noticed the difference immediately and asked for that type of detail to be on all the pieces after. Eventually I was sculpting the arms, legs and torsos.”


“I’d go with the Baroness and Destro.  The torso sculpts pushed the limits of the armatures to the extreme.  There were lots of meetings with engineers on whether or not they could be successfully molded”


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